Selected experience
OpenBet
OpenBet develops technology and services for international sports betting operators. Its Greek development hub represents a substantial engineering presence, making the company an important story for both technology and business audiences.
- Sector
- Technology
- Scope
- Public affairs · Media relations · Corporate content · Events
- Engagement
- Past engagement
The experience
Making the scale of an investment understood.
We directed OpenBet’s media relations, public affairs and corporate positioning in Greece. A central assignment was the communication of its investment and the significance of its Greek operation, then the company’s largest development hub worldwide.
We developed articles, interviews, corporate copy and campaigns, and produced two global internal corporate events hosted in Greece. The collaboration also included ESG communication.
Scope of work
The work, precisely.
Public affairs and positioning
Corporate positioning and public affairs around OpenBet’s investment and presence in Greece.
Media relations and editorial
Media management, interviews, article writing, corporate copywriting and campaigns.
Global corporate events
Production and delivery of two global internal corporate events in Greece.
ESG communication
Communication work on ESG subjects during the collaboration.